U-Naut 03 - Submarine Concept

Hi everyone, my name is Claudio Pilia and here is a personal project I recently finished. It is a portal inspired by atomic age design.

A personal project - vehicle exploration I worked on designing a drone ship used to search for water on different planets.  https://www.artstation.com/artwork/8BR2qE

Recreating the chaos and nostalgia of Nilkhet Book Market, Dhaka in Unreal Engine!

What is on your mind?

As we enter the new year, I want to share a heartfelt message with all of you, especially the artists who form the lifeblood of our creative industry. This past year has been challenging in countless ways, and I know many of you have faced moments of fear and uncertainty. I’ve been there myself, and I want to tell you that while it’s easy to say, living in fear won’t help. We find the strength to rise again through hope and faith in our vision.

When I founded IAMAG, the journey was anything but smooth. There were times I thought I wouldn’t make it, yet holding onto hope and rethinking my approach time and again helped me navigate through tough times. This resilience has been tested repeatedly, especially in recent years, as the entertainment industry and IAMAG felt the ripples of change and challenges. But despite the difficulties, I found opportunities to evolve, ensuring IAMAG’s survival and growth.

One major challenge this year has been the fear and anguish sparked by AI’s growing role in the industry. Many have spent time-fighting it head-on, trying to cancel or control something inevitable. I believe this energy is better spent creating. The heart of what makes art extraordinary is its humanity—the uniqueness of ideas, the depth of storytelling, the personal choices, and the emotions infused into every piece.

AI-generated content, for all its novelty, lacks these elements. It cannot replicate the soul of a true artist. This is why, even in a world flooded with generative art, the value of tangible art stands out more than ever. The traditional art market is booming, and this is an opportunity to showcase the profound difference between what is created and what is generated. This is also why IAMC25 will feature more traditional artists than ever—a celebration of the timeless craft that defines our industry.

IAMC25 isn’t just an event; it’s a tribute to all who have shaped this industry and a love letter to those who continue to create and lead. As IAMAG marks its 20th anniversary next year, this event will be one of our grandest. It may also be the last of its kind in Paris as we plan for significant changes in the coming years. This lineup, this celebration, is for you—the artists who inspire and persevere.

To all of you, this is your moment. The world needs your creativity, your stories, your art. Now more than ever, focusing on your unique voice and what sets you apart is essential. The challenges we face are opportunities to prove the enduring value of real art. Let’s embrace them together.

I wish you a year filled with hope, creativity, and success. Let’s make this year a testament to the power of art and the resilience of those who create it. I hope to see you in Paris one last time, to celebrate two decades of creativity!

Worst and Most Damaging Advice You Could Give to Artists About Their Online Presence

Many artists feel pressured to establish an online presence quickly in today's fast-paced digital world. However, this rush often leads to bad decisions and misguided strategies. Below, we will explore some of the worst advice circulating among artists about their online presence and why it can be detrimental.

Some advice and examples may sound repetitive, but I've tried to explore them from different angles.

Misconceptions About Establishing Social Presence

Social Presence Needs Time

- Bad Advice: "You can build your online presence in a few weeks if you follow the right strategy."

- Reality: Establishing a meaningful social presence takes time. Even with a solid strategy, it typically requires at least three months to see significant results. Patience and consistent effort are crucial.

Bet on One Platform

- Bad Advice: "Pick one social media platform and put all your efforts there."

- Reality: It's risky to rely solely on one Platform before confirming it will work for you long-term. Diversify your presence to safeguard against platform changes or failures.

The Dangers of Following Bad Advice

Switching Platforms Too Soon

- Bad Advice: "Leave your current platform and join this new one immediately!"

- Reality: New platforms may not have a guaranteed future. Leaving established platforms can lead to losing the audience and progress you've already built. Such advice is particularly harmful to young or inexperienced artists who might not recover from the setback.

Confusing Young Artists

- Bad Advice: "Follow the latest trend without question."

- Reality: Young artists are already navigating the complexities of AI and other technologies. Misleading them with poor advice adds to their confusion and can hinder their growth and development.

Losing Established Presence

- Bad Advice: "Abandon some of your social media accounts."

- Reality: If you've spent time building a presence on a platform, abandoning it can erase your efforts and disconnect you from your audience. Maintaining consistency across platforms ensures that your work remains visible.

Understanding Social Networks and Audience Reach

Restricting to One Network

- Bad Advice: "Stick to one social network to build a dedicated following."

- Reality: Restricting yourself to one Platform limits your audience reach. Each social network attracts different demographics, and expanding your presence helps you reach a broader audience.

Targeting Only Artistic Communities

- Bad Advice: "Only post your work on artist-specific social networks."

- Reality: While these platforms are valuable, they often cater to the same audience. To grow, you need exposure to a larger, more diverse audience, including potential clients, collaborators, and recruiters.

Job Seeking Strategies

- Bad Advice: "Post your portfolio only on art-focused job boards."

- Reality: Recruiters and studios use a variety of platforms to find talent. By limiting your job search to niche networks, you miss opportunities that exist on broader, more general job platforms. ( some artists don't even post on linkedin where most of the recruiters are )

The Public Nature of Your Posts ( More a basic Reminder )

Remember, What You Say is Public

- Bad Advice: "Express all your thoughts and feelings openly on social media."

-Reality: Many people still don't realize that most social networks make their posts public. Posting strong opinions or negative comments can harm your reputation. Future recruiters and clients might see your posts and form a negative impression of your mindset. Being mindful of your public persona and how your posts reflect on you professionally is essential.

Avoiding Negativity

- Bad Advice: "It's okay to vent your frustrations frequently on social media."

- Reality: Constantly complaining or posting harmful content can create a negative perception. Recruiters and clients look for positive, solution-oriented individuals. Negative posts might lead them to question your attitude and professionalism.

Establishing an online presence as an artist requires thoughtful strategy and patience. Avoiding the pitfalls of bad advice can help you build a sustainable and impactful digital presence. Remember, diversification, consistency, and understanding your audience are key to long-term success in the digital realm.

Succeeding on social networks necessitates time and strategy. If you're serious about this, consider dedicating at least half a week to planning your content and another half day to creating it. If you're not prepared to invest this time, avoid the frustration of saying, "I post there, but it doesn't work." It's not about quantity but consistency. It's better to start by planning one or two posts per week and maintaining that rhythm than to post daily and then run out of content for weeks. Consistent, well-thought-out posts will help you build a loyal and engaged audience over time.

By avoiding the damaging advice outlined above and committing to a consistent, strategic approach, artists can navigate the online landscape more effectively and achieve their professional goals.

Hello everyone! Sharing my person work . working to turn this theme into a small series of artworks.